Marketing Services

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Company Name: Juice Digital
Contact Name: Jeremy Dent
Telephone: 0161 477 4447
Email: jeremy.dent@juicedigital.co.uk

Marketing Services

Juice Digital uses digital, as well as human, visibility to monitor buzz (digital footprints of key phrases, subjects and players), devise subsequent communications programmes and attract prospective partners and users by deploying interactive, semi-automated news and high-value items across the Web through a variety of channels.

This is becoming known as Digital PR, or Digital Public Relations, and it takes into account search engine robots as much as human eyes. It requires old-school craft skills in marketing and public relations as well as total immersion in current technology.

Juice Digital PR encompasses a number of tools to leave a trail of digital footprints for search engine indexing:

· Blogs and blog management;
· Outreach to influential bloggers and news aggregators;
· Websites with rapidly-changing, relevant content and search engine optimisation;
· Email marketing;
· Social influence marketing;
· Buzz monitoring;
· Automated semantic mark-up and social media news releases;
· Mobile marketing.

Juice also has capability in online and offline marketing services support including copywriting, data management and graphic design.

Mobile marketing is also addressed in Section 8, Mobile Communications/SMS engine.